SEO has 2 different optimization.they are<br /><br />1.On Page Optimization<br />A.Business Analysis<br />B.Keyword Analysis<br />i.Good Keywords<br />ii.Spelling Mistake Keywords<br />iii.Keyword Density<br />1.Heading Text<br />2.Bold / Italic / Anchor Text / Anchor Title Tag / Image ALT Tag<br />3.Keyword / Key phrase Repeat<br />4.Title Tag / Meta Tag (Description / Keywords)<br />5.Domain Name / Folder Name / File Name<br />C.Competitor Analysis<br />D.Content Optimization (Content is a King)<br />E.Code Optimization<br />i.HTML Code<br />1.HTML Validation, as per W3C Rules<br />2.Table Tricks<br />3.Site Loading Time<br />ii.CSS Code<br />1.CSS Validation, as per W3C Rules<br />F.Link Navigation / Structure<br /><br />2.Off Page Optimization<br />A.Link Building<br />i.One-way Link Building<br />1.Search Engine Submissions<br />2.Directory Submissions<br />3.Business Related Site Submissions<br />4.RSS Submissions<br />ii.Two-way Link Building / Reciprocal Links / Link Exchange<br />iii.Three-way Link Building<br />B.Press Release<br />C.Article Postings<br />D.Forum Participation<br />E.Blog Creation,Postings,Comments<br />F.Social Bookmark & Site Bookmark<br />G.Submit XML / RSS file to Google & Yahoo<br />H.Classified Ads<br /><br />Tips:Don't use in the Site.<br />A.Flash<br />B.Heavy file size Image<br />C.JavaScript<br />D.iFrame